[ad_1]
G2 Esports is extremely excited to announce a worldwide partnership with world luxurious vogue model chief Ralph Lauren.
Made to Win meets Made to be Worn. We’ve at all times been identified for successful in fashion and now we’ll confidently be carrying in fashion. We’re proud to announce our partnership with world luxurious vogue model chief Ralph Lauren as they be a part of the #G2ARMY as our unique vogue clothing store.
Sharing a pursuit of excellence, G2 and Ralph Lauren will collaborate collectively in 2021 throughout a number of campaigns and occasions whereas additionally launching a sequence of digital-first activations on platforms comparable to TikTok and Twitch, along with world campaigns and occasions.
One such marketing campaign is the Ralph Lauren Wimbledon marketing campaign, which celebrates Ralph Lauren’s sixteenth yr anniversary because the official clothing store of The Championships, and sees our League of Legends star, Martin ‘Rekkles’ Larsson, function amongst a few of the largest world athletes.
Discussing the announcement, Ralph Lauren Chief Digital & Content material Officer, Alice Delahunt, mentioned:
“Our partnership with G2 will additional the progress we’re making to carry our highly effective heritage model to life in genuine methods throughout new platforms. It additionally underlines our dedication to have interaction new customers – together with a era of digital-natives who take part in gaming as a world-class sport and for leisure”
Carlos ‘Ocelote’ Rodriguez, Founder, and CEO of G2 Esports expressed his pleasure in regards to the partnership:
“At this time is among the most particular days in my life and G2’s historical past. A model I’ve beloved for a few years is now a part of the G2 household. Ralph Lauren has entered the world of gaming in partnership with G2, and nothing makes us happier and prouder than to have the ability to execute on their technique whereas doing our factor. With their help, we are going to proceed to thrive and elevate the way in which we entertain you. As a lifelong gamer and proud founding CEO, seeing Ralph Lauren enter this trade is an unbelievable second I’ll always remember. I couldn’t be extra excited to share with all of you what’s coming.”
Watch the total Ralph Lauren x G2 Esports announcement video under!
[ad_2]
Source link
